Lessons from Ruth on How to Craft a Media Pitch

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In my previous blog post, I gave 4 steps to networking vertically (with the gatekeepers of your industry)

These were:

  1. Start from where you stand

  2. Network across

  3. Network up

  4. Pitch

All of which are demonstrated clearly through the life of Ruth

For example, Ruth could not have gone from working in Boaz’ fields to owning them with him as his wife without him accepting her proposal. Click here if you missed that, sis!

As such we, as modern women, will have to take a leaf out of Ruth’s book if we want to achieve our goals- especially if they include increasing the visibility of your brand and business by pitching the media

A great place to start is mastering guest posting by becoming a guest author, blogger or contributor on another person’s platform.

Having now been featured in over 40 platforms, including Thrive Global, HuffPost, Bustle and the TEDx blog, you can read my tips for getting started with guest posting based on my experience via my most recent article in The Creative Penn

Although the focus is on book marketing, all of the points mentioned in the article are relevant for any type of business or brand- covering the exact steps that you should be taking:

  • Pre-pitch

  • During your pitch and

  • Post pitch

Your path to increased visibility, authority and credibility is just a click away, sis!

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