How to overcome fear of failure
When I first messaged Tiwa King in 2018, it was because I wanted her to be on the vodcast that I was hosting at the time
Which allowed me to interview amazing women like Stacii Jae Johnson, Tabitha Brown and more
This was after I had been blown away by her rendition of "Glory" while sitting in the audience of TEDx Peckham that Summer
You can see it here
The result? She ghosted me...or so I thought... because I didn't hear back from her for another 2 years!
I made the mistake of DMing her on Facebook messenger rather than emailing, so she didn't see my message
Fast forward to now and the interview that we eventually did has birthed many beautiful things, such as:
How to go from floundering to thriving with PR
When Vickie Crockett (of TEACH Educational Consulting) attended the Media Magic retreat last year, she felt like she was “floundering”
As a result, she "had started questioning if [she] even had anything to say anymore”
By the end of the retreat, though, she had “reaffirmed [her] purpose” and “came away from it [with] a clear pathway for the things [she] wanted to do next in [her] business...”
Namely:
How to go from trauma to triumph with PR
When Leonna Howard (of Shake Culture Dance and Praise Bookkeeping) attended the Media Magic retreat last year, she "had just experienced a very traumatising situation" a month prior to joining us in Tulum, Mexico
As a result, she generally "felt all over the place and had a lot of personal questions".
By the end of the retreat she was "grateful she came" because she now had clear goals, such as becoming a full time entrepreneur, and knew how to pitch
“There’s so many platforms that I’ve wanted to go on…that I thought I could only dream about," she said at the time. "But in this retreat… I really learned how to actually reach out to those huge platforms that will help bring my business to the next level…".
Fast forward to Media Magic 2025, which took place in Mykonos, Greece, and Leonna reported that she has not only achieved her goal of becoming a full time entrepreneur but pitching has "become a way of life"
All by following my PR Powerhouse Playbook
This has led to success such as…
How to position yourself for success when pitching
I recently had the pleasure of being a guest on the “6-Figure Secrets Podcast (hosted by Allison Hardy)
Which you can listen to here
One of the questions she asked me was “What are the mistakes that people tend to make when they are pitching?”
Well...
The biggest mistake I’ve seen is a topic I’ve written about in previous blogs: positioning
Here's what I mean 👇🏾
Why your "humility" is a trauma response
The common misconceptions about positioning (and how to avoid it)
Recently, I asked my Instagram audience what their biggest PR question is, and it was unanimously “How do I know who to contact?”
If you’ve been wondering the same thing, I want you to know that you’re not alone. I also want you to know that being aware of who to contact, though super important, is only the first step when it comes to positioning…







