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media

magic

25th-29th July, 2024

Tulum, Mexico

 

Media Magic is a retreat for business women, experts, coaches and authors who want to uncover a quick and systemised process to pitch the media so that they can get onto more top platforms, be seen as industry experts, and start raking in larger paydays. Press play to see for yourself!

 So that’s:

5 days of PR education, workshops and action-inspiring speakers…

Networking via excursions, dinners and fun activities…

Held at the 16Tulum Villa

Here’s the thing…

PR has many benefits

Including:

  • Positioning you as an expert in your field

  • Increasing your authority and credibility

  • Giving you a larger platform to share your influence, thought leadership and message on

  • Increasing your followers, subscribers and fanbase

  • Exposing you to your ideal clients- keeping you booked, busy and making bank

The problem?

  1. Even though you have a vision of the media outlets that you’d like to be featured in, you have no idea how to even begin to make that vision a reality

  2. You’re PR trained but by the time you finish creating programmes, offers, launching and trying to sell them- you have no time or energy for anything else in your life and business

  3. When you are able to finally make the time to send a pitch, you get no response (ignored) or an unfavourable response (rejected)

The good news?

If you’ve been struggling with one or more of these problems, Media Magic is for you!

 At Media Magic you will…

  • Uncover what you need to know about PR so that you can get more visible, be seen as the expert, attract your dream clients and get paid what you want 

  • Kick imposter syndrome to the curb with increased confidence to show up fully as the expert that you are with our PR Powerhouse System

  • Get insider strategies on how to reach out to media gatekeepers and actually get a response

  • Walk away with behind the-scenes insights on how to be visible without spinning your wheels on social media or fighting the algorithm

  • Receive custumisable plug-and-play templates, swipe copy, scripts, a bespoke PR plan and more so that you can continue to easily and quickly pitch the media once the retreat is done (and start getting more responses) 

  • Have a rinse and repeat system for pitching the media so you continually get featured in top publications and podcasts

  • Retreat abroad so that you can learn without distraction, network and mastermind with like-minded people in the lap of luxury

  • Leave knowing who to pitch and what to say without having all your time eaten up with research

 hosts include

 

nina dafe

Nina is the creator and main host of Media Magic. She also helps women in business to pitch the media so that they can get more visible, attract their dream clients and get paid what they want through her company (The Far Above Rubies Collection).


tiwa king

Tiwa is a talented singer, wellbeing consultant, speaker, social-entrepreneur and author. As the founder of Beyond a Song, she helps people feel worthy enough to hold their own ‘microphone’ - building the confidence to drive positive change.


leonna howard

Leonna is the owner of Shake Culture Dance where she choreographs dance classes within her own organisation and other’s, directs music videos for Christian hip-hop artists, offers dance fitness classes for adults and children, and more.

 what else does media magic include?

 

A welcome bag

 

A welcome dinner

 

Presentations

 

Mastermind sessions

 

A dance fitness class with leonna

 

Tulum turtle express (tour)

 

shopping

 

Workshops

 

a Keynote session with Tiwa

 

20% off Spa treatments

 

beach trips

 

a Farewell dinner

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All exclusively in beautiful

Tulum, Mexico… 

praise

 

 frequently asked questions

Click on the questions below to get your answers!

+ Is Media Magic happening online or in-person?

In-person! It's happening in Tulum, Mexico

+ Where are we staying?

We are staying at the 16Tulum Villa

+ How will I get from the airport to the hotel?

We will provide transfer to and from the hotel

+ What's the Tulum Turtle Express?

On the Tulum Turtle Express tour you will enjoy the combination of culture and pure nature in a single day. First we will visit the mystical archeaological zone of Tulum which is framed by the turquoise waters of the Mexican Caribbean. Our certified guide will tell us about the wonderful history of the Mayan and each of the temples of this place. After being amazed by the Mayan culture, you will have the opportunity to snorkel on a reef that is part of the second largest barrier in the world and have a close encounter with beautiful turtles in their natural habitat when visiting Akumal Bay (where sea turtles are concentrated all year).

+ Is this retreat only for female entrepreneurs?

Yes (yass to building safe spaces and sisterhood)!

+ Why a retreat vs learning in other ways?

Between the multiple hats that we wear as women and business owners, it can be hard to maintain the focus, motivation and momentum needed to see the results that you want. That’s why statistics say that approximately 90% of courses don’t get finished, for example. But, when you’re on a retreat, you’re away from all of your distractions, your everyday life and responsibilities; so you can literally just focus on achieving your goals. That level of implementation gives you a nice runway and foundation to build on when you come home. You are also more likely to hit your goals by being on a retreat. This is because, you not only become a product of the people that you hang around, you are 95% more likely to achieve your goals if you have the support and accountability of a community full of like-minded people.

+ Will I still be supported after the retreat?

Yes! This is not the kind of event where we pump you full of motivation and then leave you to fend for yourself. After Media Magic you will receive three 1:1 biweekly sessions via zoom with Nina so that you can ask questions, receive pitch support, feedback and coaching.

+ Where's the nearest airport?

Cancun International Airport

+ Is this retreat only for Christian women?

No. Although Nina (the creator and main host of Media Magic) identifies as a Christian, all of her clients have different faiths, different beliefs and more. Media Magic is an inclusive and safe space; so any woman that wants to come along is more than welcome.

+ How much does Media Magic cost?

Media Magic costs $3999 USD. Payment plans are available (see the application form for details). Please note that the cost of Media Magic does not include your flights to and from Mexico.

+ Why do prices increase the closer we get to the event?

By getting your ticket early, you help my team and I get an accurate head-count of who’s coming. This helps us plan ahead successfully, pay our service providers in advance and avoid last-minute changes which add extra costs to our event budget. If you wait until the last minute, you can still get a ticket (unless the retreat is sold out…) but the price gets higher as we get closer to the event. Get your ticket early and pay less!

+ I have another question about the retreat

No problem! Please email Nina.Dafe@Faraboverubiescollection.com

Seriously, is going back to being a hidden gem rather than a household name even an option?

With this opportunity to uncover a quick and systemised process to pitch the media so that you can get onto more top platforms, be seen as an industry expert, and start raking in larger paydays- it’s a no-brainer!

This retreat is for you if:

  • You don’t want to get to December 31st, 2024  disappointed that you didn’t become the “new you” that you envisioned on new year (again!)

  • You’re tired of talking and dreaming about how much better life could be- you want to learn and implement the exact mindset, strategies and systems that I and my clients use to get more visible, attract our dream clients and get paid what we want

  • You realise that working with a coach is an investment; not an expense

 what others are saying…

 

"I had just come off of the high of an Amazon #1 bestselling book and successful event but was in need of a team to help me with my next steps. I had also already worked with Nina to get PR and been featured on platforms like Addicted2Success, The Good Men Project, Elephant Journal and Thrive Global; so speaking to her was a no-brainer! During our call, Nina helped me to clarify my goals and messaging for the next phase of my business and PR journey. If I hadn't spoken to Nina, I wouldn't have been able to accomplish my media goals because I didn't have the capacity. She's now helping me to automate and put systems in place by copywriting and designing my funnel for me so that I can focus on other priorities like my business, non-profit and family".

-Denisha Ferguson (CEO of Indiana Fashion Foundation and producer of Indiana Fashion Week)


The biggest lesson that I learned, aside from how to get media attention, was how to position myself as an expert even though I'm starting my PR journey from scratch. With Nina's guidance, I've gained the confidence to put myself out there and have already started putting systems in place to make it happen"

-Stephanie Lee (Business and operations manager)


I'm a multipotentialite [based in South Africa]; so before my call with Nina, I was struggling with how to fit all of my passions into one niche and then market myself. If I had continued that way, I think that I would still be lacking brand clarity. 

I then never would have come up with my business tag line (mission and vision), and developed my portfolio to the point that I have gotten to now- collaborating with international clients (including Harvard), securing a spot on a government funded mentorship programme, public speaking, exhibiting my work at Decorex Africa, being featured in Visi Magazine and more!

-Lindiwe Gugushe (Art director and graphic designer)


Nina captures who I am and what my business is about effortlessly and with skill. It’s amazing.

-Belkis Clarke Mitcham (Empowerment expert and possibility guide)


When making business connections I think it’s so very important to feel the person out or their team to see if they have your best interest at heart, or to see if your are just another dollar sign… Nina exceeds in having her client’s best interest in her industry!! …We can do great business internationally with integrity. Investing in yourself and your brand is necessary and let the professionals lead you in the right direction before pitching to the media. I love me some Nina Dafe!

-Vivian Rorie (Co-founder and CEO of Build More Black Business Network Exchange (BBBNE))


I got a feature in Thrive Global for their #SHEROproject. This set off a series of events:

  • I get to be the freaking HONOREE at a red carpet gala in Las Vegas this winter, where I’ll get interviewed on TV and get to schmooze with celebrity guests

  • A DC/Marvel comic illustrator is illustrating ME and other Thrive Global SHEROs into real-life heroes, and we get showcased on a beautiful poster

  • I get to sign posters at MEGACON Orlando this Spring (one of the biggest Comicon where some major celebrities will be in attendance!)

>>How freaking COOL is this?!<<

At the gala, I get to share my story with other women who are walking in shoes that I walked all those years ago…

A huge thank you goes to Nina Dafe…who is selfless and such a great connector. She is the one who nudged me on this opportunity and it has created so many [more] as a result”

-Kathy Haan (business coach, published author, content creator, blogger, and podcaster)